BHMS

Introduction

BHMS needed a reliable freelance graphic designer in Swizerland to help keep its marketing materials clear, on-brand and consistent across both print and digital touchpoints for their students.

I worked alongside their marketing team, creating various marketing materials for campaigns, events and internal student communications. For print projects done in Switzerland, I recommended various certified paper options that supported BHMS’s Swisstainable commitments.

The goal was to make everyday marketing materials more consistent, easier to manage and perfectly aligned with the school’s brand and sustainable core-values.

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Challenges

• Supporting the marketing team with flexible and dependable graphic design services.
• Keeping the brand consistent across many different touchpoints.
• Adapting materials quickly saving time and money for the school's marketing budget.
• Making more thoughtful print choices when suitable paper options were available.

Solution

I worked within BHMS’s existing brand identity in order to adapt a wide range of marketing materials, making sure typography, colours, imagery and layouts stayed consistent.

For print projects in Switzerland, I also helped the marketing team choose recycled or environmentally certified papers where suitable, helping align design choices with the school’s sustainability commitments.

Project outcomes

Stronger brand consistency
Materials feel more connected across different formats and campaigns.

Flexible workflow
The team has reliable and cost-effective design support for their projects.

Sustainable print choices
Where possible, print projects use paper options selected with environmental criteria in mind.