BHMS marketing materials
BHMS is a hotel school situated in Lucerne (CH) and a member of the Swisstainable label.
Their marketing departement hired me to help them design consistant and sustainable marketing materials for their school to highlight their commitment to sustainability and excellence.
Deliverables:
Mixed media
Choice of paper:
Various sustainable papers
Project duration:
18 months
Benefits of our collaboration
The collaboration with BHMS has been mutually beneficial. Their marketing departement appreciated consulting a concientious graphic designer that quickly understood their brand and their needs.
They regularly consult me when designing sustainable marketing materials for both print and the web.
Benefits of our collaboration include:
Brand consistancy: Well designed and branded content helps to regularly attract new students.
Strategic mindset: Choosing cost-effective, impactful and pertinent solutions for their projects.
Anti-greenwashing: consulting me helped them choose truely sustainable marketing materials and protect their brand image.
Working with Xavier is a pleasure: he is quick to understand my briefs and deliver quality materials in line with corporate branding, sometimes even improving our corporate branding!
He knows how to interpret sometimes confusing requests and keeps his calm after multiple rounds of corrections. I appreciate his creative insights on how to challenge the status quo and stand out from competitors.
I would recommend him hands down to anyone looking for a creative mind to deliver designs."
What is the environmental impact of this project?
My client chose to print their marketing materials on eco-friendly paper (see project details).
This decision not only showcases the company's dedication to sustainability but also minimizes natural resource consumption, for this project.
Check out the following statistics to see the exact amounts of wood, CO2, energy, and water used during production.
Source: Paper calculator 4.0Sustainable vs virgin fibre paper
Did you know that choosing virgin fiber paper for your marketing materials consumes on average, more natural resources than recycled or alternative fiber paper?
The pie charts below illustrate the big difference your small decision can make, in regards to protecting the environment.
This is the subtitle text below my json file of an animated pie chart.
My text is written over three lines
This is the subtitle text below my json file of an animated pie chart.
My text is written over three lines
This is the subtitle text below my json file of an animated pie chart.
My text is written over three lines
This is the subtitle text below my json file of an animated pie chart.
My text is written over three lines
Would this type of project interest your company?
If this project has caught your attention and inspired new ideas for your company, I would love to hear your thoughts via email.
get in touch